How to Create Collections on Shopify is a comprehensive video tutorial by Media Magnet Guide that aims to teach you effective strategies for creating and organizing product collections on Shopify. The tutorial emphasizes the importance of improving the user experience in your Shopify store and offers step-by-step instructions on how to create collections. The video also provides additional resources, such as a playlist of Shopify tutorials and extra tutorials on the Media Magnet Guide website, to help you enhance your knowledge and skills in using the Shopify platform for your e-commerce needs. By following this tutorial, you will be able to utilize the user-friendly tools and customizable themes provided by Shopify to efficiently manage and grow your online store.
Understanding Collections in Shopify
Collections in Shopify refer to a grouping of products that can be organized and displayed in your online store. They allow you to categorize and showcase specific products together, making it easier for customers to navigate and find what they’re looking for.
Collections are an important aspect of managing your Shopify store because they enhance the user experience by providing a structured and organized way for customers to browse and shop. With collections, you can create a curated selection of products based on various criteria such as product type, seasonality, or promotional campaigns.
Accessing Your Shopify Store
To access your Shopify store’s backend and start creating collections, you need to open your Shopify store dashboard. This is where you can manage all aspects of your online store, including product listings, orders, and collections.
Once you’re logged in to your Shopify account, you can navigate to the collection section by clicking on the “Products” tab on the left sidebar of your dashboard. From there, click on the “Collections” option, which will direct you to the collections management page.
Creating a New Collection in Shopify
To create a new collection in Shopify, you need to follow a few simple steps. First, click on the “Create Collection” button, which will open a new window where you can set up your collection.
In the collection creation window, you’ll need to give your collection a name that accurately represents the group of products it will contain. This name should be clear and descriptive, making it easier for customers to understand what the collection is about.
Next, you have the option to add a description for your collection. This is an opportunity to provide more information about the collection, highlight its unique features or benefits, and engage customers with compelling and persuasive language.
It’s important to set the collection type to “Manual” to have full control over the products that are included in the collection. This means you’ll manually add and remove products from the collection as needed, giving you the flexibility to curate the collection based on your specific preferences.
Customizing the Collection
Once you’ve created the collection, you can further customize it to make it visually appealing and engaging for your customers. One way to do this is by selecting an image that represents the collection. This image will be displayed alongside the collection on your storefront, catching the attention of customers and giving them a visual cue about the products included.
To Add products to the collection, you can navigate to your product list and select the specific products you want to include. By clicking the three dots next to each product, you can choose to add them to the collection you’ve just created. This step allows you to curate your collection by hand-picking products that fit the theme or criteria of the collection.
Don’t forget to save your collection once you’ve made all the necessary customizations. This ensures that any changes you’ve made are applied and visible on your online store.
Adjusting Collection Visibility
To ensure that your collection is visible to customers, you need to check the collection settings and make any necessary adjustments. By default, Shopify sets the visibility of collections to “visible.” However, it’s always a good idea to double-check this setting to make sure your collection is available for customers to see.
Additionally, you have the option to set availability dates for your collection. This can be useful if you want to create seasonal or limited-time collections that are only accessible within a specific timeframe. By specifying start and end dates, you can control when the collection is shown to customers, creating a sense of exclusivity and urgency.
Adding Collection to Shopify Storefront
Once you’ve created and customized your collection, the next step is to add it to your Shopify storefront. To do this, you need to locate the collection list section within the customization options of your store.
Once you’ve found the collection list section, you can add your newly created collection to the list. This ensures that the collection is displayed in the designated section of your storefront, allowing customers to easily find and access it.
Previewing Collection on Storefront
To preview how your collection will appear on your storefront, you need to exit the Shopify customization mode and access your online store. By clicking on the “I” icon, you can view your store’s frontend and see how the collection is displayed.
Scrolling down on your storefront, you’ll find the collection displayed in its designated section. This preview gives you an opportunity to review the layout, design, and overall presentation of the collection, making any necessary adjustments before making it available to customers.
Removing Empty Spaces from Collection Display
If you notice any empty spaces within your collection display, you can easily remove them by navigating back to the Shopify customization mode. By selecting the collection list section, you can make interior design adjustments, such as resizing or rearranging elements, to ensure a seamless and visually pleasing presentation.
Saving Collection and Layout
Once you’ve completed all the necessary customizations and adjustments, it’s important to save your collection and layout changes. By clicking the “Save” button located on the top right corner of the customization mode, you can ensure that all your modifications are saved and applied to your online store.
After clicking save, it’s a good practice to verify that the save process has been completed successfully. This ensures that your changes are saved and will be visible to customers when they visit your Shopify store.
Conclusion
Collections play a vital role in organizing and showcasing products in your Shopify store. By understanding how to create and manage collections effectively, you can enhance the user experience, make it easier for customers to find what they’re looking for, and drive sales.
Creating collections in Shopify is a straightforward process that involves naming the collection, adding a description, selecting an image, and manually adding products. By customizing the collection and ensuring its visibility, you can optimize its impact on your online store.
Previewing the collection on your storefront allows you to evaluate its design and layout, making any necessary adjustments for a better customer experience. Removing empty spaces and saving the collection and layout changes ensures that your collection is presented seamlessly and consistently on your Shopify store.
Overall, collections are a powerful tool in Shopify that helps you organize and present your products in a way that resonates with your customers. By exploring and utilizing the collection feature, you can enhance the overall performance and success of your Shopify store.
